Beats

Clutch Beats

QUIZZES:

Fun challenges designed to inform & amuse. Topics can include, sex, relationships, history, fun facts about issues relevant to our readers.

UPBEAT/HUMOROUS:

This can come in the form of an op-ed, “true story” piece, or comical commentary on current events.

POLITICS/ELECTION COVERAGE:

Pieces that examine dealings of the “major players” and political aspects that directly impact our community.

HEALTH/FITNESS/DIET:

Wellness issues to be covered range from weight-loss advice, dietary habits, exercise, and beyond.

THE ARTS – CREATIVE, PERFORMING, ETC:

Reviews, interviews, & explorations that bring in a rich cultural dimension to Clutch. Subject material can include genres like the fine arts, dance, theater, and poetry/spoken word.

INTERNATIONAL COVERAGE:

Global issues that interest/inspire/inform. Can encompass anything from international women’s health issues to general human interest stories.

POP CULTURE:

Includes topics relating to music, reality TV, celebrity news, movies, & gossip. Open to reviews, op-eds, and analysis.

SPECIAL INTEREST TOPICS:

Coverage of material specific to the Clutch audience who are young, forward-thinking, culturally savvy black women. Sex, relationships (romantic/plutonic/familial), image, self-esteem, and social criticism.

LITERARY:

Reviews and author interviews.

NEWS:

Current event coverage; open to original content & fresh perspectives on some of today’s most pressing matters.